Shopify has positioned itself as one of the most successful eCommerce store creation and running platforms all over the globe. The company takes care of all heavy shoplifting for you as you count the profits and returns for your efforts. Moreover, it helps you make changes, edit, and carry on all the activities with best support. But running day to day operations on this platform needs some extra tips especially for beginners. Here are a few important facts and suggestions that may come in handy as you begin your journey with this platform.
Important Tips for Beginners On Shopify
Most shopify experts in Melbourne suggest beginners to cenralize on mobile while designing their website. Shopify offers a dynamic website tool that just follows drag-and-drop kind of routine for most features. Most newbies get busy with the creation of desktop version of their website and forget about updating its mobile version. Therefore, it is one of the first things that you may want to keep in mind as a considerable chunk of your web traffic will come from smartphone users. Shopify has enough tools and techniques to improve a site’s interface on mobile. Once you are done tweaking all features and facets, you can always check the performance on all devices to ensure that your hard work hasn’t gone to vain.
A Shopify development agency in Melbourne raises the point of adherence to Shopify hosting. It is better to let Shopify handle the hosting role as the website speed has a straight relation with customer engagement. If you leave hosting to some third party service provider and speed gets compromised, you will pay the price by losing business and brand reputation. You can always purchase Shopify Lite to improve your page loading speed. It has superb speed along with a CDN (Content Distribution Network). It is a network of servers presnet all over the world that ensure that customers from US, Europe, Australia, and Asia have similar loading speed. In crux, the platform evens the battleground for all players and allows them to fight a fair war for revenues, customer attention, and profits.
Next, you must skip using any free domain. Shopify offers a free of cost custom domain which is not much of use. If you are serious about branding it is better to for the paid version. It will cost you max $20 per year which is nominal amount consider the exposure, value and visibility it will provide you.
Make use of as many plugins as possible. Just like WordPress, Shopify has hordes of plugins that can be used and applied on any eCommerce page without much hassle. You can begin by getting yourself a HubSpot Shopify plugin which automates marketing and extracts a routine from your daily activities. For example, you may customize the plugin to send a newsletter if a customer leaves a cart in-between shopping. It keeps the customer engaged and helps cultivating a fruitful relationship with them. If not now, it may help in turning that customer into a regular customer in near future.
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